Attendance at College Basketball Games-Non Traditional Students.

I want to put my spin and comments on this Deseret Morning News article. What I like to suggest is a marketing strategy for getting Weber State's non-traditional students out to the games.  There are things to know about non-traditional students that need to be understood.  First, time and money are at a premium.  Usually, a college basketball game is over in less than two hours.  It fits well into the schedule.  But there are other things that non-trads can do with the five bucks per guest. 

1.  Many non-trads work in the evening or even at all hours, consider an afternoon game.  This may not work on the Friday/Saturday combos that the Big Sky leans toward, but the one-game weekends can have a Saturday Afternoon game.

2.  Have time-out and halftime contests that are geared toward younger fans.  The traditional student body members in attendance will love it.

3. Have a game where there is a special deal for the non-trad and their entire family...like $10.

4.  Go to the marketing majors for more ideas.

Jerry Bovee...consider it.